Prompt Examples

Structured AI Prompt Examples

Real examples of structured prompts for marketing, writing, business, SEO, and more. Each example includes the prompt and an explanation of why it works.

All prompts work with ChatGPT, Claude, Gemini, and any AI chat tool.

Quick Reference

What makes a good AI prompt?

A good prompt includes four core elements:

  1. 1Role: Who the AI should act as (expertise, perspective)
  2. 2Task: What it needs to produce (deliverable, scope)
  3. 3Context: Audience, product, industry, constraints
  4. 4Output format: Structure, length, heading levels, format type
Marketing
Intermediate

Facebook Ad Copy

Act as a Facebook Ads specialist with 10 years of DTC experience. Product: [PRODUCT NAME]. Target audience: [AUDIENCE]. Core pain point: [PAIN]. USP: [USP]. Write 3 ad copy variations: (1) problem-agitation-solution format, (2) social proof-led, (3) curiosity hook. Each variation: headline (7 words max), primary text (3 sentences), CTA button text.

Why it works: Defines a specific expert role, specifies three distinct formats, gives exact length constraints per element.

Content Writing
Beginner

SEO Blog Post Outline

Act as an SEO content strategist. Topic: [TOPIC]. Primary keyword: [KEYWORD]. Secondary keywords: [LIST 3–5]. Target audience: [AUDIENCE]. Search intent: informational. Create a full blog post outline with: 3 title options, intro hook (1 sentence), 5–7 H2 sections with 2–3 H3 subpoints each, conclusion direction, and meta description (under 155 characters).

Why it works: Specifies search intent, keyword structure, title options, and exact heading hierarchy.

Sales
Beginner

Cold Email

Act as an expert B2B sales copywriter. My service: [SERVICE]. Target: [ROLE] at [COMPANY TYPE]. Specific pain point I solve: [PAIN]. Social proof: [ONE SENTENCE PROOF]. Write a cold email: subject line (under 8 words), opening line (personalized, not generic), 2 sentences of value, 1 sentence CTA. Total email length: max 5 sentences. No fluff. No long intros.

Why it works: Prevents generic openers, enforces strict length, separates email elements clearly.

Social Media
Beginner

LinkedIn Post

Act as a LinkedIn content strategist specializing in B2B thought leadership. Topic: [TOPIC]. My background/perspective: [CONTEXT]. Audience: [AUDIENCE]. Write a LinkedIn post with: hook line (creates pattern interrupt, under 15 words), 4–6 short insight lines (1 sentence each), a practical takeaway, and a simple engagement question. No hashtags. No emojis. Professional but conversational tone.

Why it works: Eliminates common LinkedIn clichés, specifies tone and length for each post section.

Business
Advanced

Investor Update

Act as a startup communications specialist. Company: [COMPANY NAME]. Stage: [SERIES/ROUND]. Reporting period: [MONTH/QUARTER]. Key metrics: [MRR/ARR, growth rate, users]. Wins this period: [LIST]. Challenges: [LIST]. Ask: [SPECIFIC REQUEST if any]. Write a concise investor update email with: 3-sentence executive summary, metrics section (table format), wins (bullet points), challenges (honest, solution-focused), team update (1 sentence), and next period priorities (3 bullets). Max 400 words.

Why it works: Structures the exact investor update format expected by early-stage investors. Word count enforced.

Education
Beginner

Study Summary

Act as an expert tutor in [SUBJECT]. Topic: [TOPIC]. My level: [BEGINNER/INTERMEDIATE/ADVANCED]. Exam in: [TIMEFRAME]. Create a study summary with: (1) core concept definition in plain language, (2) 5 key points I must know, (3) 3 real-world examples, (4) 3 common misconceptions, (5) 5 likely exam questions with outline answers. Use bullet points throughout. Avoid jargon unless essential.

Why it works: Generates a complete study framework, not just a summary. Includes misconceptions and exam prep.

Productivity
Beginner

Weekly Planning

Act as a productivity coach specializing in knowledge workers. My top 3 priorities this week: [LIST]. Current blockers: [LIST]. Available focused hours: [HOURS]. Current energy pattern: [MORNING/AFTERNOON/EVENING]. Create a structured weekly plan with: daily priority blocks, best time slots for deep work, tasks to batch, tasks to delegate, and one thing to drop or delay. Format as a daily breakdown. Keep each day max 5 lines.

Why it works: Factors in energy patterns and existing blockers, produces an actionable daily breakdown.

SEO
Beginner

Meta Title & Description

Act as an SEO specialist with expertise in click-through rate optimization. Page type: [BLOG POST/LANDING PAGE/PRODUCT PAGE]. Primary keyword: [KEYWORD]. Page topic: [TOPIC]. Target searcher intent: [INFORMATIONAL/TRANSACTIONAL/NAVIGATIONAL]. Write: 3 meta title options (under 60 characters, include keyword), 3 meta description options (under 155 characters, include keyword, clear benefit, soft CTA). Flag which combination you recommend and why.

Why it works: Specifies exact character limits, search intent, and asks for a recommendation with reasoning.

Marketing
Advanced

Email Welcome Sequence

Act as an expert email marketer specializing in SaaS onboarding. Product: [PRODUCT]. Primary user goal: [GOAL]. Free trial length: [DAYS]. Key features to highlight: [LIST 3]. Write a 5-email welcome sequence: Email 1 (Day 0): warm welcome + first action step. Email 2 (Day 2): feature spotlight + use case. Email 3 (Day 4): social proof + case study. Email 4 (Day 7): upgrade nudge + urgency. Email 5 (Day 14): re-engagement + soft ask. Each email: subject line, preview text (40 chars), body (150 words max), single CTA.

Why it works: Maps each email to a specific day and objective. Enforces length. Includes preview text.

Business
Advanced

Competitive Analysis

Act as a senior business analyst. My product: [PRODUCT]. Target market: [MARKET]. Competitors to analyze: [LIST 3–5]. For each competitor, analyze: positioning statement, target customer, pricing model, top 3 strengths, top 3 weaknesses, and notable differentiators. Then provide: a positioning gap analysis, 3 differentiation opportunities for my product, and recommended messaging angles based on competitive gaps. Format as structured sections.

Why it works: Structures competitive analysis into actionable sections rather than a wall of text. Ends with strategy.

500+ more structured prompt templates

Every template in our library follows the same structured format — with role, task, context, and output format built in.

Frequently asked questions

What is a structured AI prompt?

A structured AI prompt is a carefully designed instruction that includes role context, a specific task, relevant context, constraints, and an output format. Structured prompts produce more consistent and useful AI outputs than vague, one-line instructions.

What makes a good AI prompt?

A good AI prompt includes four elements: (1) role — who the AI acts as, (2) task — what it needs to do, (3) context — relevant information about audience, product, or goal, and (4) output format — how the result should be structured.

Can I use these prompt examples with any AI tool?

Yes. All examples on this page work with ChatGPT, Claude, Gemini, Copilot, Perplexity, and any other AI chat tool. Just copy, fill in the bracketed placeholders, and paste.

How do I adapt these examples for my use case?

Replace the bracketed placeholders with your specific details. Change the role to match your needs, adjust the topic and audience, and modify the output format requirements.